Pages Tagged With: tips

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Copywriting S.O.S – does your copy need rescuing?

It’s getting late: you’re on your ninth cup of tea, you’ve read your entire Facebook wall AND you’ve already paced the room three times in the last half hour. You should have written a good piece of copy by now, but you haven’t. Do you know what you need? You need rescuing. Or rather, your [...]

[eShop Series] Five questions to ask yourself – Pt.5 Memorability

Hello!  Welcome the last article in my eShop series.   Yep, it’s taken over a month for me to get it out, but I hope you’ll find it’s been worth the wait.  You can view the previous posts by clicking here.   Subscribe to my blog to receive future updates. Let’s get started: Day 5 – ask [...]

[eShop Series] Five questions to ask yourself – Pt.4 Uniqueness

Hello and welcome the penultimate article from my eShop series.   You can view all the previous posts by clicking here.  Do subscribe to ensure you’re able to read the final article as soon as I hit publish. So, let’s begin. Day 4 – ask yourself  ‘Why should they choose my eShop?’ I’ve seen a million [...]

7 things I learnt from reading Twitter co-founder @dom’s book ‘140 Characters’.

Title: 140 Characters – a style guide for the short form Author:  Dom Sagolla (@dom on Twitter) I purchased this book after seeing it recommended on a Squidoo lens.  I enjoyed parts of the book, but found others a little too abstract to apply to everyday Twitter use.  The author clearly has a love of [...]